2024 Convergence

A Celebration of National Travel & Tourism Week

To recognize Tourism as one of our state’s leading industries, the Montana Chamber of Commerce will celebrate National Travel & Tourism Week (#NTTW24) and the intersection of tourism with the film and outdoor recreation industries at the 2nd Annual Convergence event on Tuesday-Wednesday, May 21-22, 2024 at The Finlen Hotel and Butte Depot. All harness the power of place, #TheLastBestPlace, to drive economic development and create thriving communities.

Established in 1983, National Travel & Tourism Week is an annual tradition when the U.S. Travel Association and the entire industry come together to celebrate the U.S. travel community and travel’s essential role in stimulating economic growth, cultivating vibrant communities, creating quality job opportunities, inspiring new businesses, and elevating the quality of life for Americans every day. 

Tourism is the leading service export for the Treasure State. In 2022, Montana played host to 12.5 million non-resident visitors who spent $5.82B. This contributed $315 million in state and local taxes according to the UM Institute for Tourism and Recreation Research (ITRR), which supported approximately 43,900 jobs, the study estimates, a figure associated with $1.3B in direct labor income. 

Montana’s outdoor recreation heritage and brand are vital to tourism – both leisure and business travel – and the film industry. They are a draw for visitors and residents alike, coupled with their importance for business attraction is undeniable. Outdoor recreation is a substantial component of Montana’s economy. In 2022, it generated $2.9B, accounting for 4.3% of total GDP per the U.S. Bureau of Economic Analysis. Only Hawaii has a greater concentration of outdoor recreation. The sector employs 29,453 Montanans, translating to 5.6% of all employment in the state.

For the event’s first year, we honored the resilience of the Greater Yellowstone region, its Gateway Communities from Livingston to Gardiner, the greater Paradise Valley, Cooke City/Silver Gate, and West Yellowstone, which experienced a 500-year historic flooding event in early June 2022 that closed the Park.

This year, we turn our attention to Butte as we convene 150 industry allies at the #NTTW24 Luncheon.

Join 150 film, outdoor recreation, tourism, and community development leaders from across Montana as we explore topics such as the impact of SB-540 on the tourism sector, the importance of the MEDIA (Montana Economic Development Industry Advancement) film tax credit, and policy initiatives for the 2025 Legislature to expand it, the outdoor recreation landscape in Montana, air and rail service developments, and more. 

This event aims to convene Montana’s tourism industry stakeholders to celebrate as we kick off the 2024 summer tourism season and begin the countdown to January of 2025 and the 69th Legislative Session.

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for More information

On the event, tickets and/or sponsorship opportunities, contact:

Candace Strauss, VP – Marketing & Communications  [email protected] |
(o) 406.640.1331
Or download the event brochure.

2024 Event Schedule At-A-Glance

3:30 – 5:30 PM  TOUR & TALK – Location Coming Soon

STAY TUNED FOR MORE INFORMATION –
Explore some of Butte’s film locations and tourism assets driving its popularity and learn about how the MEDIA film tax credit makes Montana more competitive, creates jobs, provides workforce training/education, and contributes to the community’s economic development.

5:30 – 7:30 PM  VIP RECEPTION @ THE FINLEN HOTEL COPPER BOWL

5:30 PM   VIP Networking Reception Begins for Event Sponsors / Attendees, Invited Guests, Montana Chamber Board, and Staff

6:30 PM   Montana Chamber Welcome and Remarks from Reception Sponsor

7:30 PM   Event Concludes

9:00 – 10:30 AM  ORGANIZED TOUR – to be announced

11:30 AM – 2:00 PM  CONVERGENCE #NTTW23 LUNCHEON AT THE DEPOT

11:00 AM   Registration Opens

11:30 AM   Networking

12:00 PM   Montana Chamber Welcome and Buffet Lunch served

12:30 PM   Moderated Fireside Chat with Tourism, Film, and Outdoor Recreation Industry Representatives, Q&A
STAY TUNED FOR DETAILS ON SPEAKERS

2:00 PM   Luncheon Concludes

  • Convergence
     May 21, 2024 - May 22, 2024
     8:00 am - 7:00 pm
Details Price Qty
Any Chamber Members, Wednesday, NTTW LUNCHEON Ticket $75.00 USD  
Non Chamber Member, Wednesday NTTW LUNCHEON Tickets $100.00 USD  
UNDERWRITING SPONSOR $1,500.00 USD  


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